A people's choice Award! A fundamental part of BBFA’s mission is to actively promote the black beauty industry and encourage advancement and entrepreneurship.
Moving beauty forward whilst promoting equality and celebrating diverse beauty.
Ready to launch our inaugural show in London 2017, the Black Beauty and Fashion Awards are the foundation for accomplishing that goal.
WHO ARE WE?
The Black Beauty and Fashion Awards is an industry event created to acknowledge and award outstanding products suitable for use by black men and women covering, hair, cosmetics, skin care and male grooming products. The UK beauty industry is one of the most rapidly expanding sectors in the country, offering an array of brands that create exceptional products used by, and some created by Black Minority Ethnic individuals. We support entrepreneurs by using BBFA as a platform to help smaller businesses gain visibility towards their target audience.
We are excited to make history with our first annual award ceremony as we come together and celebrate diverse beauty in the United Kingdom. We are an independent body working to help move beauty forward.
Our CEO, recognises that Beauty and Fashion are inextricably linked. Personal style, freedom to express and experiment with Fashion are also part of today’s beauty culture.
Conferred by fashion and beauty magazines, celebrity style gurus and even supermarkets, Awards for cosmetic, skin and hair care products have been around for many years.
All good until you notice one detail…The overwhelming majority of the products spot-lit with adulation do not specifically cater to Black Minority Ethnicity (BME) client groups – a population rapidly growing in the United Kingdom.
We at The Black Beauty and Fashion Awards aim to help usher in the changes. We aim to give promotion and recognition, and to celebrate and encourage entrepreneurs and producers of high quality skin, hair care products and cosmetics that are suitable for use on BME community members both in Africa and the Diaspora.
Over the long term we aim to see Black Beauty and Fashion Award winning products in mainstream stores, and to observe an increase in Black Beauty and Fashion entrepreneurs from Black and multiracial groups.
The first of its kind in the United Kingdom, we aim to give consumers of black beauty products a voice and to help carve a market space for the products.
WHAT DO YOU THINK ABOUT BBFA?
An applaudable concept indeed. One thousand tongues could not emphasise how fantastic a project this is. Eventually this gap has been identified. Very much required and feel extremely excited with regards to.... B B F A!!
Very well thought out project. The black community has needed something like this for a while.
Cheryl has worked with me on a number of events and she shows superb organisational skills and acumen alongside a dedicated and consistent approach to her work. The black beauty And fashion awards has been in planning for two years because of her attention to detail and focussed approach. I have every confidence that BBFA is a much needed initiative which will be well receives and no hesitation in recommending that if Cheryl Jumbo is behind it you must jump on the wagon. I cannot wait!!
Fantastic idea. Just love the fact that we can celebrate our own too without waiting for anyone to do it for us. Well done. Really proud of this project.
This is such an amazing and unique project! Such a great thing for both black males and females!
This is an excellent initiative by Black Beauty Comms. The BME community is not adequately represented in advertising and the manufacturers of cosmetics aimed at that demographic also need to sit-up and take note of that demographics likes and preferences. The BBFA will provide a way in which those preferences can be expressed via the power of their votes. Cosmetic manufacturers take note.